Fundraising Everywhere Lisa Sargent - How To Break Free From Boring Fundraising Appeals…Forever! <h3>What You Get</h3> <ul style="font-size: 16px;"> <li>A 45 minute video session with expert Lisa Sargent</li> <li>Bonus! A 15 minute session with John Lepp about best practice in Design</li> <li>"Art of the Offer": Your 2-Page Tip Sheet for Developing Stronger Fundraising Offers for Your Appeals</li> <li>Lisa Sargent's 21-½ Tips for Writing Better Fundraising Materials 4-Page Guide</li> <li>Better Appeal Checklist</li> <li>Lisa Sargent’s List of Recommended Reading and Resources</li> <li>Discount coupon for the Fundraising Everywhere Festival</li> </ul>
10.00

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Lisa Sargent - How To Break Free From Boring Fundraising Appeals…Forever!

20.00€10.00
Lisa Sargent - How To Break Free From Boring Fundraising Appeals…Forever!

Home / Shop

Lisa Sargent - How To Break Free From Boring Fundraising Appeals…Forever!

20.00€10.00

What You Get




  • A 45 minute video session with expert Lisa Sargent

  • Bonus! A 15 minute session with John Lepp about best practice in Design

  • "Art of the Offer": Your 2-Page Tip Sheet for Developing Stronger Fundraising Offers for Your Appeals

  • Lisa Sargent's 21-½ Tips for Writing Better Fundraising Materials 4-Page Guide

  • Better Appeal Checklist

  • Lisa Sargent’s List of Recommended Reading and Resources

  • Discount coupon for the Fundraising Everywhere Festival

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10.000
  • Description

What You Get

  • A 45 minute video session with expert Lisa Sargent
  • Bonus! A 15 minute session with John Lepp about best practice in Design
  • "Art of the Offer": Your 2-Page Tip Sheet for Developing Stronger Fundraising Offers for Your Appeals
  • Lisa Sargent's 21-½ Tips for Writing Better Fundraising Materials 4-Page Guide
  • Better Appeal Checklist
  • Lisa Sargent’s List of Recommended Reading and Resources
  • Discount coupon for the Fundraising Everywhere Festival


Why Buy This Package?

  • Get expert training from one of the world's leading direct mail experts
  • Lifetime access to all these resources
  • Use the resources to train your team, new starters, your board
  • Templates / guide will help you develop and improve your own appeals
  • Avail of the special time limited discount - get all this for only €10


About This Session

  • Invest 45 minutes with international award-winning fundraising copywriter Lisa Sargent and discover how to apply her essential tools and techniques for writing (far) more effective appeals.
  • You’ll focus on direct mail, still the biggest driver of fundraising revenue and retention – but touch on adapting for today’s multi-channel campaigns – as Sargent shows you how to: find and fix the fatal flaws of any fundraising letter.
  • Apply the four-part formula professional copywriters use to consistently develop solid appeals… interpret storytelling brain science and the key drivers of philanthropic giving.
  • PLUS how to put it all together using a crash-course adaptation of Sargent’s “method copywriting” approach to crafting emotional appeals that speak straight to your donor’s heart.
  • End with a trifecta of takeaways to use for future critiques and keeping your writing clear and compelling.
  • Don’t miss your chance to see what winning writers do, and break free of boring fundraising appeals… forever!


About Lisa Sargent

  • International award-winning donor communications specialist Lisa Sargent has been called “one of the finest copywriters on the planet.”
  • Because she is often found behind the keyboard crafting successful direct mail and multi-channel fundraising appeals, newsletters, and other donor-delighting campaigns, Sargent speaks, writes, and trains on what works: delivering proven production perspectives, results-based advice, roll-up-your-sleeves takeaways, and a bounty of behavioral science, with spunk and inspiration.
  • Sargent’s free Donor Thank-You Letter Clinics were named one of the world’s “top 10 gifts for fundraisers” by SOFII (Showcase of Fundraising Innovation and Inspiration) and remain the most-ever visited exhibit there, with 100,000+ visits to date.
  • She puts her heart and soul into past and present clients including: Trócaire, Best Friends Animal Society, Shriners Hospitals for Children, Merchants Quay Ireland, ChildVision, Northwestern Memorial Foundation, Alley Cat Allies, Animals Asia, Group Health Foundation, and more.