Stephen is a sponsorship and marketing expert with over 20 years' experience working on innovative campaigns across music, film, and sport. As Head of Sponsorship at Virgin, he developed sponsorship from primarily a branding exercise to multi layered campaigns, based on rich partnerships that put fans at the centre. Pushing the definition of what sponsorhip can be he helped create the V festival and its development to one of the biggest music festivals. Whether it was music, film, or sport Stephen's projects always supported grass roots as well as the highest profile mainstream.