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Details
You’ve worked hard to gather insight. But what do you do next? How do you turn insights, vox pops and indexes into great, responsive ideas?
We will share a clear process and practical exercises you can use to come up with insight-led ideas. We’ll discuss common ideation mistakes and how to fix them, and help you bridge that gap between information and inspiration.
Key learnings from this session:
- Ideation best practise
- What good insight and ideas look like
- Writing How Might We questions and turning insight into stimulus
- How to have better ideas
Speakers
Speakers are added to our events as we receive their details and are updated continuously. These events achieve the goals set out in our EDI commitment.
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