Finding Success (and Sponsors) Through Linkedin with Sonya Barlow

Finding Success (and Sponsors) Through Linkedin

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Sonya Barlow, an award-winning entrepreneur, introduces LinkedIn as a crucial platform for personal and business success. She emphasizes the importance of personal branding, understanding one’s purpose and values, and optimizing LinkedIn profiles. The discussion covers the four common goals on LinkedIn: money, relationships, education, and thought leadership. She also highlights the importance of building connections, creating relevant content, and using data and analytics. Consistency, engagement, and adherence to these strategies are key to success.

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