Developing a legacy proposition

In this session Peter will discuss: why you need a legacy proposition; what it’s about and what it isn’t about; how you develop a unique proposition; and examples of different successful legacy propositions.

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Details

In this session Peter will discuss: why you need a legacy proposition; what it’s about and what it isn’t about; how you develop a unique proposition; and examples of different successful legacy propositions.

Key learnings:

  • What is it about?
  • What is it not?
  • How do you develop a unique proposition?
  • Examples of different successful legacy propositions

Speakers

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