Fundraising Everywhere News

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Our 2024 With You

As we (fruitlessly) attempt to clear our inboxes for Christmas and look to a new year, I wanted to pause for a moment of reflection and gratitude for what has been an incredible year.

Going into 2024 we set ourselves modest growth goals to allow space to test new ways of reaching fundraisers and well, some went great…others didn’t.

This might not be the most exciting read for many of you. But, for transparency, I want it to exist somewhere so you can see behind the curtain.

Before I get into the stats though, I want to say ‘thank you’.

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A photograph showing three people sat at a table, there are two open laptops on the table - the people at the table are smiling

Find Time To Learn - Without Changing A Thing

In our latest research exploring how access to learning can help you thrive in your job, 62% of fundraisers said their biggest barrier to learning new things was finding the time to learn.

And I get it.

As an ex-fundraiser, I remember the packed diary with one eye on my target and another on the numerous tasks piled up to reach it.

Throw in personal lives with maintaining relationships, physical and mental health, and all of life’s little admin tasks, you have this (showing my age here by using a meme…)

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3 Major Donor Indicators to Look For in Prospect Research

Major giving is your charity's ultimate tool to help manage challenges. Major gifts can help you work more effectively toward your mission, fund a critical need, or expand your services to a broader audience.

All major donor prospects will have given to and interacted with your charity at some point. Beyond that qualification, what additional indicators should you look for that demonstrate a prospect’s willingness and ability to become a major donor?

In this guide, we’re going to review the three major donor indicators noted in Bloomerang’s major gift fundraising guide (otherwise known as the three C’s):

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A woman with dark hair creating a supporter journey on a whiteboard

How Supporter Welcome Journeys Can Boost Your Fundraising Income

Personalised event experiences can turn attendees into loyal supporters by making them feel individually valued and connected to your charity’s goals. When planning fundraising events, incorporating small personal touches—before, during, and after the event—can boost engagement and strengthen long-term commitment.

Let’s explore how you can create memorable, tailored experiences at each stage of your event to build deeper connections and lasting support for your cause.

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How to Create Personalised Fundraising Event Experiences for Attendees

Personalised event experiences can turn attendees into loyal supporters by making them feel individually valued and connected to your charity’s goals. When planning fundraising events, incorporating small personal touches—before, during, and after the event—can boost engagement and strengthen long-term commitment.

Let’s explore how you can create memorable, tailored experiences at each stage of your event to build deeper connections and lasting support for your cause.

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Trusts and Major Donors Conference December 12th 2024 12pm - 4pm GMT online Fundraising Everywhere

A Letter To Your Boss

As a fundraiser working in the philanthropy space, I am very excited by every single session happening at Trusts and Major Donors 2024.

This year’s conference will focus on practical skills (following feedback from last year’s shindig). 

The curators have been very intentional in matching speakers to topics.  Beth and Caroline have been doing this work for a long time.  They know the state of the sector and have both done major gifts and trust fundraising successfully in a number of different settings.

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Sarah Tite Responds to Fundraising Everywhere's Research Report

As a One of Many™ certified leadership coach and trainer, Sarah Tite brings together many years of leadership experience with tools and techniques that help people face challenges with confidence. She is Director of Sarah Tite Coaching Ltd.

I was excited to have an opportunity to read and reflect on the findings of this important piece of research.

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Female colleagues sat around a table

5 Ways Fundraisers Can Get Their Co-Workers Interested In Fundraising

Fundraising challenges come at you from all directions.

Sometimes the most disheartening and difficult challenge is the resistance you might receive from your co-workers. At some stage you’ve probably witnessed the other staff in your charity complain about fundraising or felt their lack of support and interest. You might even have felt alone in your organisation. Look around the staff meeting…are you the only fundraiser?

It doesn’t have to be us and them.

With a bit of ‘internal marketing’ you can get your co-workers on your side… and even get them happily fundraising for you. Here are five tips:

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Strategies for Small Charity Leaders

Feeling overwhelmed as a small charity leader? Discover essential strategies from David Page of Triceratops Training to tackle leadership challenges and burnout. Learn the importance of professional support, proactive help, and leveraging community connections. Connect with networks like Fundraising Everywhere and local CVS or VSO for crucial resources. Read more for valuable insights.

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Navigating Tough Times: Solutions for Individual Giving Fundraisers

Hey Individual Giving fundraiser,

We know it's a tough fundraising landscape out there with continued economic uncertainty among everything else.

But, as ever, we're here to help you navigate these choppy waters with confidence and optimism.

Individual Giving Conference 2024 is back in October!

Before we get onto the specifics, we wanted to share something important with you first.

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Engagement actions: build relationships and boost giving

It’s easy to get caught up in our organisation’s needs when talking to supporters. Please give us money, please support our campaign. But to develop a strong, deep and long lasting relationship, we need to consider supporters’ needs too.

Yes, that absolutely means you should be sending loyalty emails to show how their support is making a difference. For example, how you spent their money or how they contributed to a campaign win. But you shouldn’t stop there. So what’s one simple, yet really effective, thing that could take your supporter experiences and relationships to the next level? Engagement actions.

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A Letter Of Support

We wanted to take a minute to say, fundraising leaders, we see you.

In the ever-changing landscape of charity work and fundraising, you know better than most that leadership isn’t just about steering the ship; it’s about guiding the crew through storms with courage and compassion.

It’s not about having all the answers, but fostering collaboration, empowering others, and harnessing the unique strengths of everyone.

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Be the Leader You Want To Be

Ever felt like you have nothing to say? Or don't even know where to begin Don't worry, you're not alone. Sarah Tite, coaching extraordinare, tackles that feeling head-on. Whether it's finding the time, feeling unsure about what to expect, or worrying about getting emotional, we understand the hesitations that may be holding you back. But here's the deal: those doubts and worries are completely normal. Join us as we unpack these common concerns and show you how coaching could be just the thing to help you break through.

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Green Light Sites Origin Story

I have always really enjoyed collaborating with others, be it the many bands I started as a
teenager, group research projects at university, co-op gaming online in the evenings or
building a career in face to face fundraising - give me people, and I am happy. Having the
confidence to try something new isn’t always easy, but the best punt I ever took was
knocking on a stranger’s door, aged 21, and saying “Hello, have you got a moment to talk?”

I immediately fell in love with fundraising; the incredible causes I was able to represent, the inspiring impact of each conversation I had, the soft skills I was rapidly developing without even noticing. All this immeasurably built my confidence both professionally and personally. Of course, more than anything, I stuck with fundraising for the incredible people who gave me these opportunities and put their all into doing a very difficult yet vital job every day.

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Why Wellbeing Should Be at the Heart of Strategy, All Year Round

Most of us are all too aware of stress. Fundraisers are part of a charity ecosystem that has never had a greater need to innovate, adapt, and deliver. We need to ‘do more, with less’. We need to be ‘resilient’. Many fundraisers need to be and do that with little support and development, within existing, or dwindling resources, whilst facing structural discrimination, inequality, or harassment, and in the context of difficult workplace relationships. To solve the challenges that we face, we need to be at our best, able to look up and out with confidence to see opportunities on the horizon.

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Cross Sector Collaboration Is How We Win

In a world and sector in crisis, the cost of living surge bears down on society and charities, especially smaller ones, which face closure. Despite our efforts, we grapple within the confines of our own systems. The call for collaborative systemic change remains largely unanswered, leaving dedicated individuals to shoulder this colossal burden. It's time to align our actions with our asks, fostering cross-sector collaboration and putting partnership at the heart of every strategy. This is how we ignite the spark for collective progress.

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Computer screen text that reads HTTP COOKIES

Death of the Cookie

Cookies have been used to build retargeting audiences and power modelling for targeting new audiences. They’ve had lots of uses. And they’re about to disappear. This is a good thing. The move toward a privacy and transparency-centric web is behind this.

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A neon sign with the words 'what's your story?'

Ethical Storytelling - 10 tips

When charities share the stories of those they support, we capture people in a particular set of circumstances: circumstances that, given the nature of our work, we hope will quickly change for the better. We reduce them to the challenge they are facing. We trap them in time. As a sector, we are starting to acknowledge the damage we do when we treat people’s stories as our property. So how do we change course?

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Photo of a person's hand writing the word "audience" on a whiteboard, with arrows.

7 Ways to Create a Charity Paid Ad That Gets Results

Are you looking for top tips on creating a charity paid ad that generates a great return on revenue?

Look no further! In this blog post, we’ll go over 7 of the best ways to create a charity paid social media ad that gets results. Whether you’re just starting or an experienced marketer, these tips will help you create an effective, successful paid ad for your charity. So let’s get started!

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Photo of a laptop with the words: word hard anywhere. A plant is in the background

A Letter To Recruiting Managers, Yours Sincerely - A Job Seeker: Part 2

A year ago, I was 2 months into my current role after almost a full year of redundancy, job hunting, interim work and a general feeling of being unsettled and unsafe. I had finally been fortunate to find a role that provided me with familiarity – working with people I had worked with previously so I could feel safe, whilst doing what I loved.

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3 young people jumping and looking happy

3 Reasons Why Corporate Fundraisers Are AWESOME

Guest blogger Caroline Danks of LarkOwl talks foul-mouthed Christian rock bands and sleepouts… Caroline is an expert in trusts and foundations and major gifts fundraising and has raised millions for good causes. She runs LarkOwl with her partner Tony which supports charities with income generation from fundraising and commercial sources. She writes the

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Two jigsaw pieces held together

AmazonSmile: What's Next?

Amazon has recently announced that it will end its charity donation scheme, “AmazonSmile”. It will end by February 20th with some financial assistance given by Amazon to help with the transition.

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Our 2022 With You

We’re big on building things in the open and including you in our decisions. So this is our honest review of 2022 before we kick off things for 2023.

This might not be the most exciting read for many of you. But, for transparency, I want it to exist somewhere so you can see behind the curtain.

Before I get into the stats though, I want to say ‘thank you’.

Read More »
Fundraising through an economic & political catastrophe, photo of Caroline Danks, red background

Fundraising Through An Economic & Political Catastrophe

When there is less to go around and more people to help, it’s difficult not to feel like the work we do as fundraisers is nothing more than a sticking plaster. And not even a good waterproof sticking plaster with a fun cartoon character on it. I’m talking one of those useless sticking plasters which peels off at the first sign of a single bead of sweat.

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