

Stuart McCoy
- Data Strategy Consultant
- DM Insight
Stuart has over twenty years’ experience of working in the not-for-profit sector, both client and agency side. With the strategic focus of finding common purpose between charities and their audiences, he is expert in delivering data-led strategies, supporter-centered insight and fundraising models across a diverse range of projects, charities and causes.
This session will cover some of the essential, smart and innovative ways that audience data should support impactful fundraising.
In this session we will show you how to build effective, audience-led legacy fundraising strategies, exploring how leveraging data-driven approaches and a deep understanding of those who support you can significantly impact your organisation’s long-term success.
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