

Katie Stevens is Fintech Growth Lead at JustGiving, the world’s most trusted online giving platform with the mission of connecting all the world’s causes with people who care. Katie’s role is to harness exciting developments in financial technology and incorporate them into the JustGiving platform, as well as optimise the checkout across key performance metrics. Prior to JustGiving, Katie was Market Intelligence and Strategy Manager at Paysafe Group, where she worked for five years.
In this session, we’ll share four A/B tests we implemented to our online donation flow and ask you to guess whether each one was a win, loss or draw!
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